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3D Signs vs. 2D Signs: Which is better?

Unifab Signs • September 29, 2022

When it comes to advertising your business, you have many options. One of the most effective and innovative ways to reach potential customers is visual communication through signage. Whether you’re going for a 2D or 3D sign, they are both great marketing tools.

The main difference between them is their level of dimensionality and the message they send to viewers. They can be flat images that give the viewer an impression of depth (3D sign) or flat images that don’t give the viewer that impression (2D sign). In this blog post, we will discuss the pros and cons of both 3D and 2D signs so you can make an informed decision about which type is right for you.

What are 3D Signs?

As the name suggests, a 3D sign is any sign that has depth to it. This can be achieved through a number of methods, such as using raised letters, adding layers and LED internal illumination, or incorporating different materials.


3D signs are often used for businesses that want to add a level of sophistication or refinement to their image. They can also be used to make a statement or create an eye-catching design.

Advantages of Using 3D Signs:

Emphasize key benefits

If your business is targeting a specialized niche, a 3D signage can help you emphasize key benefits that will attract your target audience.

Fit with most businesses

Unlike 2D signs that are limited in design and message, 3D signs can be designed in different shapes and sizes to fit any business model.

Versatile

You can place a 3D signage almost anywhere, such as on your storefront, building, or even your car or truck and for reception signs. You can also rotate the sign to change its message to suit the seasons and holidays and add LED internal illumination.

Disadvantages of Using 3D Signs:

More expensive than 2D signs

3D signs are typically more expensive than 2D signs due to the materials used to manufacture them.

Maintenance

Regular maintenance is required for 3D signs given the nature of the materials used.

Higher price point

Customers can relate better to a 3D sign because it’s more lifelike, and 3D models are often associated with premium products.


This can be beneficial for your business because it helps position your product with absolute quality, but it comes at the cost of a slightly higher price point.

Benefits of Using 3D Signs

Make your business stand out: A 3D sign can instantly catch the attention of passersby with LED illumination making your business stand out from the rest.


Easy to read from a distance: Since 3D signs are more lifelike and dimensional, they are easier to read from a distance.


High-quality image: 3D signs are made from materials like aluminum, acrylic, aluminium composite panel and wood or combinations thereof, which are more durable and high-quality compared to a 2D sign.

What are 2D signs?

A 2D sign is a flat image that doesn’t give the viewer an impression of depth. This type of sign is often made from paper or cardboard and can be hung on a wall or door.


2D signs are often used for businesses that want to save money on their signage. They are also more versatile than 3D signs, as they can be easily hung in a variety of locations.

Advantages of Using 2D Signs:

Versatility

2D signs can be designed in a variety of shapes and formats, such as posters, banners, brand stand and even shelf talkers.

Easy to transport

2D signs are lightweight and can be easily transported from one location to another.

Environmentally friendly

2D signs are printed on eco-friendly materials, such as paper and plastic, which can be recycled.

Disadvantages of Using 2D Signs:

Little to no depth

Unlike 3D signs, 2D signs have little to no depth, which can be a disadvantage if you want your sign to appear lifelike and 3D.

Easily duplicated

Since 2D signs are printed on paper, they are easily duplicated and can be easily replicated.

Lower perceived value

Customers may be less likely to engage with and purchase from a business whose sign appears cheaper and low-quality.

Benefits of Using 2D Signs

Best for low budgets: Since 2D signs are cheaper to produce compared to 3D signs, they are best for low budgets. 


Easy to create: You can create 2D signs in a few hours using a computer software program. 


Easy to change: You can change the message on your sign as often as you want simply by replacing the printed images.

Final Thoughts

Choosing the right sign for your business can be a challenge, but you can make it many times easier by remembering these key points: If you want a more lifelike and cost-effective sign, you should opt for a 3D sign. .If you want a simpler and less expensive sign, then a 2D sign is the best choice.


Do you need a sign for your business? Not sure where to go? Call Unifab Signs today! Our knowledgeable and experienced team can help you choose and create the right type of sign for your business. Contact us today to get started!

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    We hope you find this blog post useful.

    If you need high-quality signage for your business, don’t hesitate to get in touch!


    CONTACT US

We hope you find this blog post useful.

If you need high-quality signage for your business, don’t hesitate to get in touch!

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We hope you enjoyed reading this blog. Unifab Signs in Wollongong offers comprehensive signage solutions for all industries, both locally and nationally, including hospitality, real estate, medical, and retail signage. Contact us today for a free quote!

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